Tag Archives: IPhone

The Reason For The Stagnation Of CafePress

CafePress should be doing extremely well at this time. This CafePress Review will shed light on their revenue growth and performance.

An interesting an intense presidential campaign is currently taking place. Since we are in the final three months of this event, we can expect its buzz to increase on social media. Facebook users are eagerly awaiting the comments from the supporters on both sides. The discussions between friends and family members will be very interesting to say the least.

The printing specialist CafePress should be pulling in a ton of revenue at this time. Most of their clients – who are retail shop owners – should be taking advantage of this opportunity by selling politically-engaged merchandise with awesome designs and axioms.

Unfortunately, CafePress doesn’t seem to be benefiting from this event because their performance on the market is dismal.

The share price of CafePress plummeted on Tuesday after they reported poor earnings for the quarter. During this time, their share price increased by $0.10 and their earnings increased by 26%. This is not such a surprise since CafePress is one of several companies in the printing and merchandising business.

In the third quarter, they expect their share price to increase by 5 to 7 cents. This equates to an increase in revenue from $42.5 million to $45 million. Wall street analysts were expecting more from this company, especially during an election year.

These expectations are truly surprising because a presidential campaign should increase their profits by leaps and bounds.

The CEO admitted to having weak sales on their politically-focused merchandise. How could this possibly happen during an election year? Is CafePress failing in the marketing department or is their merchandise just too expensive for the average politically-engrossed consumer?

Maybe the business model isn’t as sustainable as one may think. Anyone can open up a CafePress storefront with ease. Unfortunately, it is a bit challenging to sell merchandise through the shop once it is set up. This may be the reason for the poor market performance and low sales during an election year.

Vistaprint IPhone Cases

Photo by bfishadow

Vistaprint IPhone Cases

For more than 15 years Vistaprint has been a leader in customizable printing. The company is best known for its variety of printing services, which includes the printing of business cards, flyers, signs and banners, stationery, and a wide range of other products. The company is frequently used by businesses that are looking for an effective way to increase their brand. However, many of the company’s customers are also individuals that are looking for specialty items, such as Vistaprint t-shirts and other items.

The company has recently entered into the marketplace of creating customizable iPhone cases, which is going to open up a wide range of customers. Customers that are looking for a customizable iPhone case could create it in any way that they wish, including a wide range of colors, styles designs, or even personal pictures applied to the back of the phone. The cases are available for most iPhone models including the 4, 5, 5c, and 5s models.

Beyond being ideal for the average smartphone owners, the cases could also be great for businesses. More and more businesses are beginning to use the iPhone as their main phone for their employees. In order to ensure that the phone is protected, a business could provide all of their customers with customized cases. Some of the options would be to include a case with a corporate brand, which could help improve marketing efforts. These cases could also be excellent promotional giveaways to provide to potential customers as meetings and other events.

Keep Customers Happy When Queuing With Point Of Sale Display Units

A queue can often bring out the worst in people and yet queuing is a fact of life in today’s busy and fast paced society. A queue can be found in many establishments, ranging from the bank to the post office and in many other places that many people frequent on a daily basis. For this reason, many people get frustrated with queue systems and the need to queue on such a frequent basis. Unfortunately, due to the current economic climate, many businesses have found that they have had to let people go, often making a large amount of employees redundant in order to continue making a profit and to avoid going bust. This in turn means that there is often not enough staff on at any one time to accommodate all of the customers that may require the services of a business, thus resulting in large queues in which customers have to wait. This can be very frustrating for the customer and may result in anger. This anger may in turn be directed at the member of staff who may be serving at a particular time, thus making the queuing experience unpleasant for both the customer and the staff working. This experience may become even more unpleasant when there is little or no order to the queue. In what ways may a business keep customers happy when queuing for a service? One way is through investing in point of sale display units.

Point of sale display units are in-store furnishings which not only help bring order and efficiency to a queuing system, they also help keep customers happy and distracted whilst queuing and they may also help generate an even greater profit for the business! Point of sale display units can be set up around a designated area for queuing. These units may display a product or an additional service that a business may offer. For instance, common items to include within point of sale display units are beauty products, confectionery, leaflets and information booklets or small items of interest and intrigue. These point of sale display units are usually set up around retractable barriers to show customers where to queue. There are many benefits for a business that may decide to invest in point of sale display units.

Point of sale display units make queuing more efficient and organized. When people see retractable barriers and point of sale display units, they automatically know how to queue and in which direction to queue in. People appreciate this level of organization and are thus happier to queue. Point of sale display units also distract the customers as they queue, making the queuing experience more enjoyable. A customer may also decide to buy additional items whilst queuing from the point of sale display units, thus generating a larger profit for the company or business. Frustration and anger are reduced, making queuing more enjoyable for both the customer and the staff providing a service!

This post was written by James Harper on behalf of Tensator. James writes on a number of subjects including business and retailing.