Tag Archives: a

Counting the costs of going into a new business venture

Every serious businessman counts the costs before going into a business venture.  How do you know whether you have the capital needed to start a business?  Well, it depends on a few key things. First of all, are you embarking in a business where you have counted the risks and feel you can overcome the potential pitfalls?  Have you done your market research and found a profitable business that you can work towards confidently?  If you can answer those questions positively, then it really doesn’t matter whether you have a ton of money right now.  What you do need to do, though, is allocate your funds in the things that matter most.  This post will answer two questions important questions related to investing money in your business.

How important is commercial general liability insurance?

A famous Scandinavian athlete once crossed the Niagara Falls on a tight rope with no safety net underneath him.  All that stood between him and death was the tight rope and guide rails.  One wrong move could have sent him plummeting to his death.  Fortunately for him, he made it across in one piece.  In the business world you cannot presume to be so lucky that you can walk the tight rope of business risk and liability without a safety net.  Remember, if you fall without insurance, you don’t ever get back up.  Think about it. Do you really want to put your business’ future in that kind of danger?  That is how important commercial general liability insurance is.

How much should you spend on marketing?

If you don’t have a huge budget, don’t worry about spending a ton on your first marketing ventures.  Follow the guerilla marketing examples laid out by many a start-up company until you get on your feet. Gorilla tactics will help you advertise and market your business without spending much money on advertising until you have the chance to save up and build a marketing budget.

How Bulk SMS Can Help A News Station

If you are owner or manager of a news station for your city or state, you too can benefit from the amazing bulk SMS services. Bulk short message services allow you to promote, advertise, market, or communicate to a large number of individuals all at once. All you have to do is have your audience or customers opt to receive the latest news updates, weather conditions, emergency alerts, etc. by texting a certain word to a certain that you choose. Once the customers do this, they are then saved into the system where they will always be sent your messages.

Everyone Can Benefit From Bulk SMS

That is one really amazing and great thing about text marketing is that your customers choose to receive your messages, so they will not be considered spam and will not be wasted. About 3 billion text messages are sent each month, you can have a portion of those texts be from your company with bulk SMS. This can help promote your news channel and have more people watch and support it. Being able to receive weather alerts, kidnappings, things to watch out for, etc. can be very helpful for many, and cause them to rely on your news station more and more.

So, not only is bulk SMS great for a news station, but also for many other businesses or organizations. No matter what size your company may be, you can benefit greatly from this type of marketing and communication tool. If you are owner of a retail store, you can inform your customers of upcoming sales, events, promotions, specials, etc. The possibilities really are limitless with the amount and type of advertising you do. There are many text marketing companies out there, but one that has proven to be very reliable and that has an easy to use system is Txtwire. Txtwire has been servicing customers like you for several years now and they know how to properly train and help you promote your business.